It all depends on your site's ratio of active shoppers. In a perfect world, you'd need 1 salesperson for every 6 active shoppers on the website. For high ticket items, it is recommended to have 1 salesperson for 3 to 4 active shoppers. Active shopper is a label our video commerce platform uses to identify high intent to buy shoppers. Not to be confused with total number of users on a site at a given time.

Not sure exactly where your site falls on active users at a given time? Try our free 2-week trial to understand your weekly cadence.